PALLAS / BUILDER
UTM Builder
Build a campaign URL with standard Google Analytics UTM parameters while preserving the destination and any existing non-UTM query parameters.
Browser-localNo account
INPUT
Enter values
Method & formula
The builder checks that the destination is a valid HTTP or HTTPS URL, then adds the standard UTM fields you provide. Existing non-UTM query parameters are kept in place.
- destination URL + validated UTM query parameters
Example
Use google as the source, cpc as the medium and summer_sale as the campaign to produce one ready-to-copy campaign URL for the destination.
Sources & standards
FAQ
Does a UTM URL change the destination page?
No. It adds analytics parameters to the URL while keeping the same destination path.
Will this shorten the URL?
No. The UTM Builder focuses on campaign tagging; shortening is a separate link workflow.